Going Green/Environmentalism
In recent years the concern over the environment has grown from being a problem only scientists and "hippies" worried about to the concern of every person on the planet. Many people, in reaction to overwhelming evidence from many disciplines that humans are harming the planet, have decided to "go green".
This is an individual decision, with different connotations for each person. In general, people who have decided to go green try to live less wasteful lives. This can mean anything from switching from plastic to cloth grocery bags, to using CFL light bulbs, to biking to work instead of driving. Many companies are taking advantage of the green movement and have begun marketing their products as such.
